LIDE SC Set to Receive Eduardo Sirotsky Melzer in Its Next traditional Lunch-Debate Edition

Leadership, as acknowledged, is one of the most important pillars that the global economy relies on as well as the major component for companies around the world. In Brazil and the world in general, good leadership practices have been adopted and have also become one of the core fundamental requirements that the market institutions, as well as investors, are looking for. It is to discuss the new reality in the corporate world, the Grupo RBS Chairman and President, Duda Melzer, will be the chief guest of the LIDE Santa Catrina for the next edition of its lunch time debate that will be held on the 7th August at Majestic hotel in the capital.

Eduardo sirotsky Melzer, leader of the second most awarded media company in Brazil, will be joining LIDE SC president Wilfredo Gomes in conducting a lecture in leadership and building opportunities in the times of a crisis. This debate will get together state public authorities as well as business leaders Glauco Jose corte, the president of FIESC will come along together with Duda Melzer and Wilfredo as part of the committee debate. Usiminas president of the board of directors, Marcelo Gaspirano, will also be in attendance together with Multilog president, Valerio Gomes Neto.

Duda Melzer is one of the members of the third generation of the Grupo RBS Company that is owned by the family of Sirotsky and was founded in 1957. He graduated with a business administration degree from the Catholic University of Pontifical. He went for further studies at the University of Harvard and attained an MBA degree. He joined the company in 2004 as the domestic market general manager and became its president in 2012. Since then he has been pursuing consolidation plans in business based on journalism investment, people management, and innovation strategy.

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Humanist, Leader, Justice Junkie: Helane Morrison

Born in Brooklyn, New York, Helane Morrison has gradually made her way west. While doing so, she has cut a swath out of financial injustice on her way to her current position as Managing Director, General Counsel, and Chief Compliance Officer of Hall Capital Partners, in San Francisco. Morrison received a bachelor’s degree in journalism from Northwestern before deciding to go to law school at UC-Berkeley. While at Berkeley, Morrison worked as editor-in-chief for the California Law Review showing her tenacity and willingness to work at an already competitive school. She passed her BAR in 1987 and then began to work for Supreme Court Justice Harry Blackmun, an advocate for social justice. Blackmun was a strong role model for Morrison, teaching her the ins and outs of fighting for equality and morality, training she utilized for her entire career.

Morrison began to work at a law firm where she was in charge of hundreds of employees and after only five years she earned the rank of partner with the firm. Morrison was then offered a job at US Securities and Exchange (SEC) San Francisco, which is where she began to look heavily into fraudulent behavior by finance companies. Morrison had jurisdiction over many coastal and great plain states. There she accomplished a variety of her goals. These included uncovering illegal destruction of audit papers by companies as large as Ernst and Young, efforts to eradicate insider trading, provided defense for defrauded senior citizens, and even began financial fraud investigations against many fortune 500 companies, which up until this point had seemed to be above the law. The power Morrison received at SEC gave her the opportunity and power to fulfill her passions, but quickly realized that she had other goals, namely in increasing the female representation in the financial sector.

In 2007 Morrison joined Hall Capital Partners LLC, where she still works today, and has made it her goal to include as many female workers on her task force as she could find. Morrison wanted to teach young women how to survive in a mostly man-driven financial word and preached the idea that one needs to be resilient, passionate, and flexible to make a difference in a cause one cares about. To date, Hall Capital Partners is one of the most successful investment companies in California and is completely run by women, possibly the greatest accomplishment for Morrison.

InnovaCare And Medicaid Advantage: Working Together To Improve Patient Care

InnovaCare Health, Inc. is one of North America’s leading managed healthcare services providers. Their goal is to manage the services they offer in ways that enable them to meet the needs of their patients using the highest quality treatment and the latest, most effective technologies while remaining cost effective. Under the enlightened leadership of CEO Rick Shinto, M.D. and CAO Penelope Kokkinides, InnovaCare, Inc. has been able navigate the complex challenges of the modern healthcare system and provide an unmatched level of care to its clients.

Through affiliates like , PMC Medicare Choice, Inc., MMM Healthcare, Inc., MSO of Puerto Rico, Inc., and a network of top-notch physicians and medical facilities across North America, InnovaCare gives their patients access to some of the world’s finest physicians using cutting-edge therapies and the most advanced technologies. While the patients receive the best care possible, InnovaCare achieves operational efficiency and financial success. They do this by streamlining their operations through the guidance of Dr. Shinto, Penelope Kokkinides, and their incredible staff.

Many patients receiving care from InnovaCare Health do so through physician practice services and Medicare Advantage. Medicare Advantage is a government funded health insurance program which provides managed health care to enrolled patients through HMOs, PPO, and other types of private health care providers. The services covered through Medicare Advantage include in-patient hospital services, payments for surgeons, physicians, emergency room visits, diagnostic tests, x-rays, some durable medical supplies and equipment and other outpatient hospital services. Many Medicaid Advantage plans also cover prescription drugs.

Read more: Penelope Kokkinides: Executive Profile & Biography

Medicaid Advantage differs from original Medicaid in who provides the treatment and through whom payments are made. The Centers for Medicare and Medicaid Services or CMS is responsible for making payments for the treatments patients receive under original Medicaid. With Medicaid Advantage, commercial insurance companies pay the claims and are reimbursed by the federal government without having to go through CMS. Most Medicaid beneficiaries qualify for Medicare Advantage. As of 2014, there were in excess of 15 people enrolled in Medicare Advantage. Many of them had previously been enrolled in original Medicare.

InnovaCare makes Medicaid Advantage very attractive to many beneficiaries because of the quality of care, strong patient-provider relationships, patient first orientation, and strong, top-class physicians involved with the company. This combination fostered by the visionary InnovaCare leadership results in healthier outcomes, an enhanced quality of life, as well as significantly improved emotional and mental well-being for the patients.

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Dr. Jennifer Walden Makes Austin Her Home Again

It is not always easy to decide where to live. Today, people have more choices than ever before. Americans can and frequently do pull up their lives and head somewhere else. They may spend a few years in one place and then a few years in another place. Such is not the case with Dr. Jennifer Walden. As much as she love traveling and living in places around the country, it is always going to be Austin that calls to her and brings her right back where she knows she belongs as she reveals to Austin MD Magazine. This is her town, the town that is going to be her home and one that she dearly loves with all of her heart.

A Texas Childhood

Like so many of her peers, Dr. Walden was raised right here in Austin. She credits this city with instilling in her many of the important values that she takes to work and to heart every day of her life. It was in Austin that she had a loving and delightful girlhood, raised in one of the region’s most pleasant and enjoyable places where she was free to be carefree and happy each day, in the warm heart of her loving family. She was raised by caring parents who are both members of the medical community. It was they who first encouraged her to consider a career in the field of medicine, seeing in her talent for math and science that they knew could help her be good at anything she chose.

Coming Back

In pursuit of medical training, Walden left her family and attended the University of Texas. Her grades were good enough to get her wait listed and then admitted to the University’s medical branch. It was here that she demonstrated her own academic abilities yet again, earning her degree second in her class and being offered a prestigious fellowship in New York City. New York was not quite right for her. After over a decade here, she knew she had to be right back at home in Austin, a city she loves.


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Lime Crime’s Doe Deere And Pidgin Doll Maker Victims Of Artist’s Greed


What if someone “lifted” your Instagram screen shot, blew it up into a large print and then it quickly sold at an NYC art fair for $90,000?

What if the “thief” were able to bypass the copyright laws by tweaking the text under your photo and claiming the “lazy” art as his own?

You wouldn’t like it, and that’s exactly what happened to Lime Crime CEO and founder Doe Deere and her friend Joshua David McKenney, a talented NYC doll maker.

According to a report by, the screen shot in question belongs to Doe Deere’s private account where she has almost 400,000 followers. The Instagram star also features a Lime Crime Instagram account with more than 2.2 million followers.

NYC artist Richard Prince was probably intrigued by her popular social media presence and the vividly bright makeup palettes her brand creates. Doe Deere has added a color revolution to pop culture, so young women and men everywhere can define their own beauty ideal with unique lipsticks, eye liners and eye shadows in out-of-this-world colors.

Doe Deere offers makeup in shades like Squash, Cement, Metallic Gold, Teacup Blue, Mushroom and Raven. Hollywood is now cozying up to the sexy Lime Crime brand, as stars like Nicki Minaj and Garcelle Beauvais wear it on the red carpet.

Doe Deere had posed for the photo adorned with Lime Crime deep red lipstick and blue cotton candy-colored hair. She held a mini me replica of a doll with matching red lips and blue hair designed and made for her by Joshua David McKenney, to give the doll maker greater exposure.

Richard Prince took the screen image, deleted the reference to Mr. McKenney and added his own text. Then he blew up the image to a 48-by-65-inch print. It sold within minutes at the New York Frieze Art Fair for $90,000.

The artist never asked permission from Doe Deere to use the image, nor did he even consider the doll maker who hand-crafted the glamorous 23-inch doll. Richard Prince deleted the artistry of Joshua David McKenney by ignoring him altogether.

Doe Deere and Joshua David McKenney came forward to explain the bizarre Instagram hacking and their disappointment in a fellow artist stealing another artist’s glory.

Doe Deere has since posted a new image of herself, posing with her doppelgänger on Instagram. This time, both she and her mini me are wearing lavender locks.


How Did Stephen Murray Create Better Investments For Us?

I got to know Stephen Murray shortly before he died because my partner and I wanted to start investing for our small business. Learn more about Stephen Murray CCMP Capital:

We were so young at the time that we had no idea what we were doing, but we knew for sure that we would be able to get something good out of a meeting with Stephen Murray CCMP Capital.

He was the CEO of CCMP Capital, and that alone made us feel very special. It was like we were talking to one of the luminaries of Wall Street, and I think that the both of us learned a lot.

We took a couple more meetings with him before he died, but we were already invested in his new funds. That was something we really wanted to do because we wanted to get a lot of money back from the one investment we made.

We knew that we had a lot of potential, and he explained the potential to us. The staff that he trained was there to help us when he died, and it made me feel good to know that they did not skip a beat. It was like Stephen Murray had trained everyone at CCMP Capital so well that they could do anything.

We are seeing really good reports to this day, and it helps me to know that I really did start working with someone who has been able to practically change my life.

The memory of Stephen Murray lives on in the investments that we make, and I know that out employees are going to see the same results. That is how we set up their retirement plans, and I know that we are doing right by everyone. It is all down to Stephen Murray and his team of professionals at CCMP Capital who got us started.

The Search Fixers: Creating Essential Features for Thriving Companies


Managing your online reputation is an essential tool for today’s businesses. Staying one step ahead of the curve allows for businesses to showcase their talents rather then bring up a bad experience from the past. Without taking care of this essential step businesses would be facing declines in ways they didn’t even know was possible. Below we’ll discuss why this is an essential feature in a business, discussing its importance and relevance to a company as well as take a look at how one online reputation management firm operates.


In today’s world people are more likely to believe something they read online over word-of-mouth interactions. That is a scary thought for a business who hasn’t grasped the concept of why online reputation is an essential function that needs to be handled in any given business model. The control of managing reputation has been a tough task and is often difficult to handle by the business alone. The driving force to managing this material is creating a positive where a negative may exist. Since the internet operates on a global spectrum, anything someone says about your company can be seen by a worldwide audience. Taking these factors into consideration makes for a strong case as to why businesses need to become more aware of how their reputation is viewed by potential customers, current customers, or anyone searching their brands. If something falls through the cracks, you’re left with a daunting task– to fix bad reviews.


This is where hiring an online reputation management firm can benefit a company to a large extent. One shining examples of these firms is known as The Search Fixers ( The Search Fixers use proprietary techniques that are unique to their company to ensure that information being viewed by those who search for a certain company are shed in a positive light. The employ a team of search engine optimization (SEO) specialists that seek out the bad and replace it with the positives. They use their programming tools and software to ensure that the negative reviews and comments are pushed down on the major search engine websites. Since their online reputation management services are proprietary the work they do is 100% legal, confidential, and effective. Even though their services come at a small fee, the monthly rate of paying them to make the bad vanish will outweigh the negatives that could result from ignoring this form of reputation management.


Today’s businesses have to keep up with a constant changing economy and world. By making sure their reputation is seen in a positive light it allows for businesses to proceed on in adapting with other changes. The internet continues to grow and people continue to rely on it more and more for results and when performing searches. Don’t let your business be left in the dust by ignoring internet reputation repair.

Summary of Complete Face Massage Tutorial

Wengie explains her thoughts opinions and style of facial massage.

Wengie understands the history and tools of facial massage. The style of facial massage she advocates originates from traditional Chinese medicine. Guasha (or scrapping), which is a style of traditional Chinese massage that causes bruising; however, Wengie does not recommend bruising at all. The style of facial message she practices involves lightly scraping while cleansing and massaging the face to clear toxins, promote elasticity and a healthier complexion. Korean, Vietnamese, and other Asian cultures have also adopted Guasha to for these benefits, including anti-aging, tightening, and dark spot removal. Western medicine has also promoted massage as well, touting that massage helps the drainage of toxins from lymph nodes (the body’s waste disposal), which are located in the neck, chest, armpits and groin. Facial massage (which Wengie describes includes the neck) can aid in cellular cleansing, reducing puffiness, and promoting new cell generation.

Wengie has been religiously performing her own facial massage for 2 years and has seen great benefits. Spoon massage cemented her belief in facial massage. High-sodium diet and hydration contributed to the bloating in her face, and she saw immediate results upon discovering facial massage. While she does see immediate results, her results increase overnight, and over time, the benefits have increased as well, especially when coupled with hydration, diet, and a regular skin care routine.

The tools of facial massage are diverse. Wengie says that you don’t have to spend money to get a great massage; however the tools that are built for facial massage make it easier. She has used Chinese spoons, plastic massagers (facial plates), and stone-crafted traditional facial tool. She promotes the stone tool because of its durability smoothness and shape. Facial oils like rose hip oil are something else she promotes. Natural products like coconut, olive, almond, and hemp oil are more readily-available alternatives. Fair warning, Wengie says using the wrong tool can be damaging to your skin. Make sure the massager is not sharp, liberally apply oil to maintain “slip” and avoid abrasions or infections to avoid aggravation.

Wengie explains that while massaging your face you should apply firm but reasonable pressure to your skin. Hold your skin in place while scraping, and work from the top down always moving up. Focus and spend more time on the areas that will benefit you more. Lubricate first and keep applying as it dries. Start at the forehead and scrape up. Then massage your eyes moving from the inside of your face out. Then scrape from the chin to the ears, and end with your lips. If you spend about 2-minutes on your forehead then 2-minutes on your eyes, then 2 minutes on each cheek, and 2 more minutes on your neck, you will achieve Wengie’s recommended 10 minutes.


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Everyone Needs Slyce Visual Search Technology

Slyce visual search technology was put right into the Pounce app that they purchased, and it is helping people who are trying to shop more easily. There are so many things that people want to find but cannot because it is too complicated. They would have spent hours figuring out how to get the things they needed, and they would not even find out what they needed. That is the most frustrating part, and it is something that people need to be aware of so that they can be happy with the shopping they do.

Slyce made an app that will take any picture to make a search result or product recognition technology, and it is a great app that people are using to make sure they can make their purchases easily. Someone who wants to make the most of their shopping can take a picture of anything, and they can see what that thing is when they are using the app. Slyce will tell people exactly what it is, and then they can buy things in their browser on their phone. It is much easier for people to get the things they want, and they can even compare prices.

It is very easy to get the shopping done in just a couple minutes, and it is even easier for people to get the things they need all in one place. It is very easy to get the shopping done, and it offers better results so that people will be able to save money. They can compare prices, and they can even learn what it is they are looking at. They can take a picture of anything, and they can get a result even if it was just a purse that they saw on a lady on the sidewalk. Everyone who wants to shop more easily can use Pounce and Slyce.

Brad Reifler Seeks to Help Others Out

Many years ago, Brad Reifler wanted to help his daughters out by planning for their college education. Reifler chose to put money in an investment fund so the years of growing compound interest would reap rewards and cover the high cost of tuition. Things did not work out as planned. The fund lost money.

Years have past and Reifler still wants to help people out. He does so by providing professional financial advice. As the CEO of Forefront Capital, Reifler has a number of clients in which he has done much for. Reifler also likes to write about the subject of investing and, in doing so, he is able to advise middle-class investors on how to put their money to good use. He also helps them avoid making mistakes that could prove quite costly.

Among the biggest warning that Reifler puts forth is he doesn’t want anyone to put trust into the wrong person. Sadly, the financial industry is filled with people who are not always the most honest. A host of high-profile fraud stories focus on famous hedge fund managers. Someone doesn’t have to be famous or, for that matter, a conman to cause investors trouble. Mere incompetence could cause people to lose their savings. A very wise rule is to avoid making the mistake of asking a dubious person to handle investing duties.

Reifler wants people to look at the broad scope of investing and not be too narrow in one’s approach. Putting too much money into the stock market or avoiding defining one’s goals would all be examples of self-defeating approaches. For those who want to experience the best results, diversify and have long-term plans in mind.

Reifler acknowledges the “1%” have more investing options open to them, but this does not mean the average investor is without any hope.